Marketing automation
Marketing automation gives your business the tools to automate, streamline, measure workflows and marketing tasks. Improving your overall ROI and campaign efficiency.
Drive measurable results with the full picture
When businesses that excel at marketing automation are proven to generate 50% more sales-ready leads at 33% lower cost, why wait to automate? We define nurture and optimisation strategies that help our clients engage their hottest prospects and convert them more efficiently.
At Northweb we have experience in a range of automation tools such as Marketo, Eloqua and MailChimp. We can work with you to refine your existing process to make sure you’re getting the most from your tools. If you’re new to automating your marketing, then we can guide you in the right direction and help you implement. Streamlining your business and allowing your marketing team to focus on being creative! Explore our automation services to find out how we can help.
Marketo Automation
Marketo's powerful marketing automation software helps marketers master the art of automated engagement.
Salesforce Marketing
Salesforce Marketing Cloud allows for a personalised customer experience across every channel with a number of different studios.
Mailchimp Automation
Helping you streamline your communications and makes sure your contacts get the right emails at the right time.
HubSpot Automation
HubSpot’s workflows tool is automation beyond email, so you can scale your growth and spend less time on repetitive tasks
Explore our marketing automation services
Automation Strategy
Improving ROI and business processes starts with having an insight into how well your current marketing automation strategy is performing. We can perform and audit of your existing system to identify where you can improve.
Lead Nurturing
Combining personalised email with powerful, event-driven workflows, we automate communication with leads at different stages of their decision process, maximising opportunities for you.
Lead Generation
Marketing automation allows for an end to end view of a customer and their journey through your marketing engine. Ultimately allowing us to help you understand and score your customers to identify where they are in their buying journey.
Abandon Marketing
Cart abandon can be a big problem for some online stores. Not only can we help with the onsite side of things, we can implement automated strategies to help bring those visitors back and convert them into buying customers.
System Integration
The key to marketing automation is the ability for tools and systems to talk and share what they know. We can help integrate your marketing tools and understand all of the data that comes with it.
Automation Reporting
Understanding success and calculating ROI has been an obstacle for many brands moving into the digital world. We have experience in taking all of that data and presenting it in a range of formats for can be understood and used by all areas of a business.
Why use Northweb for your marketing automation?
Four in five companies using marketing automation increased their leads and approximately 77% increased conversions. Don’t be the last one to the party!
Are you based in Sheffield, South Yorkshire or Derbyshire and need help automating your digital marketing? Northweb can help you get there!